Inside Paloren
Your company brain.
The whole business. In the same conversation.
A company brain is a permission-aware layer over your CRM, help desk, finance system, documents and call notes that lets anyone ask a question in plain English and get an answer with its sources attached. Teams spend less time searching and more time making decisions.
For organisations with a viable scope and budget, connecting knowledge across teams and tools worldwide.
01 / 04The work / 01
Find the answer worth connecting
Which accounts need attention? Where is marketing creating valuable customers? We start with the questions that change a decision, then identify the systems behind them.
What this can change for your team
- One place to ask about the work happening across your business.
- Less time collecting context before a meeting or decision.
- A foundation that can support more teams as the need grows.
Where this can start
- Marketing performance with CRM outcomes attached.
- Account history, service issues and commitments in one briefing.
- Approved knowledge and SOPs, with the original sources.
- Sales, capacity and operational exceptions visible to the right people.
02 / 04The work / 02
Bring the business into view
We connect the relevant CRM, help desk, analytics, advertising and operational records. A shared data foundation gives your teams consistent definitions instead of competing spreadsheets.
An AI question-and-answer experience with sources your team can check.
03 / 04The work / 03
Ask in everyday language
We build an AI layer that helps your people explore the information and understand the answer, with links to the sources. Access rules stay in place and gaps stay visible.
Useful briefings and reviewed next actions, supported by monitoring and team handover.
04 / 04The work / 04
Turn understanding into action
Brief the account owner, prepare the report, draft an SOP or propose a CRM update. We connect useful answers to the work, with people approving consequential decisions.
Useful briefings and reviewed next actions, supported by monitoring and team handover.
The whole picture. A clearer next move.
A connected view of the customer, revenue or workflow you want to understand.
An AI question-and-answer experience with sources your team can check.
Useful briefings and reviewed next actions, supported by monitoring and team handover.
The next move
Which answer would change your next decision?
Tell Paloren what you need to know and which systems hold the pieces. Reply from the team within one business day.
- First reply
- From the team, within one business day.
- What to bring
- The problem, the systems involved and what should work better.
- What happens next
- Paloren turns it into a working brief. The team reviews it.
Your data and access
Not everything belongs in a warehouse. Structured records can be centralised; documents can stay in their source systems and be retrieved within each person's permissions.
| Stage | What happens |
|---|---|
| Find the answer worth connecting | Which accounts need attention? Where is marketing creating valuable customers? We start with the questions that change a decision, then identify the systems behind them. |
| Bring the business into view | We connect the relevant CRM, help desk, analytics, advertising and operational records. A shared data foundation gives your teams consistent definitions instead of competing spreadsheets. |
| Ask in everyday language | We build an AI layer that helps your people explore the information and understand the answer, with links to the sources. Access rules stay in place and gaps stay visible. |
| Turn understanding into action | Brief the account owner, prepare the report, draft an SOP or propose a CRM update. We connect useful answers to the work, with people approving consequential decisions. |
The delivery detail
Bring sources together, establish what is trustworthy, and make the answer useful to the people doing the work.
Find the answer worth connecting
Which accounts need attention? Where is marketing creating valuable customers? We start with the questions that change a decision, then identify the systems behind them.
Bring the business into view
We connect the relevant CRM, help desk, analytics, advertising and operational records. A shared data foundation gives your teams consistent definitions instead of competing spreadsheets.
Ask in everyday language
We build an AI layer that helps your people explore the information and understand the answer, with links to the sources. Access rules stay in place and gaps stay visible.
Turn understanding into action
Brief the account owner, prepare the report, draft an SOP or propose a CRM update. We connect useful answers to the work, with people approving consequential decisions.
Explore a working example
Follow a question from the records behind it to an answer someone can use. Then see what can happen next.
One question. More than one source.
Are we buying attention, or creating qualified demand?
Paid clicks increased while CRM-qualified opportunities stayed flat. Review campaign-to-opportunity mapping before increasing spend: traffic alone cannot explain revenue.
Inputs & source evidence
- 01Google Ads / campaign export
Spend and clicks, grouped by campaign and reporting period.
- 02GA4 + GSC / acquisition extracts
Landing-page sessions and organic queries; different attribution and privacy limits remain visible.
- 03CRM / opportunity snapshot
Qualified stage and campaign reference; unmatched records are excluded and flagged.
Take the next step
- Evidence read
- 02 / Review
- 03 / Local outcome
Questions to ask before you commit
What is a company brain?
A layer over 3 to 5 of your existing systems (CRM, help desk, finance, documents, call notes) that lets anyone ask a question in plain English and get an answer with its sources attached. Access rules stay in place; people see what they are permitted to see.
How long does a company brain take to build?
Company brain first release typically takes 8 to 12 weeks and costs USD 60k to 150k depending on sources and permissions. The scope depends on how many systems you want to connect and how much data preparation is needed.
Where is the data stored?
The company brain works with your existing hosting and permissions. You choose from 2 approaches: centralise records in a warehouse or retrieve them from source systems. We agree the architecture with your technical team before the build.
Can we connect our systems without rebuilding them?
Yes. We use APIs and extract-load patterns so you keep your existing platforms. The company brain adds a question-and-answer experience on top, not a replacement. Where your systems cannot provide the connection you need, we discuss replacing 1 specific tool rather than everything at once.
Which answer would change your next decision?
I'm Paloren. What would you like to change?
Where does work stall? Turn the delay into a brief for the team.